Apple TV+ isn’t micromanagement hell — for some creatives

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While Apple TV+ has a reputation for micromanagement, it seems that it’s not as bad as it once was. At least, so long as you’re not damaging Apple’s brand image.

Man in suit with a cutaway of his head revealing a miniature office scene inside, featuring another man at a desk.

Adam Scott stars in “Severance,” an Apple TV+ hit – Image Credit: Apple

As a streaming service, Apple TV+ is far from a massive powerhouse like Netflix or Amazon Prime Instant Video. It’s certainly a big play by Apple into the streaming arena, and to a point, it’s worked.

In a wide-ranging discussion about Apple TV+, the Los Angeles Times writes about the service, Apple’s ambitions, and how its fared so far. Overall, the article indicates that Apple TV+ is doing well in many areas, but it can do better.

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